The Four Golden Rules - Common sense principles for winning the active management game
Seven investment truths emerge from Russell’s 30 years of investment experience. From these seven truths can be derived The Four Golden Rules for winning the active management game. They are: (1) Use specialist products; (2) Diversify manager research risk; (3) Diversify investment styles; and, (4) Re-balance to asset mix policy. All boringly straightforward and logical. However, their boring features have an attractive offsetting characteristic – they make money.