Eat your broccoli: 3 approaches for investing cash on the sideline

Take your medicine! Eat your broccoli! Rip off the band-aid!

We know what is good for us, but do we always do it? No.

Studies have shown it is not about TIMING the market, but TIME IN the market. For the lucky ones who raised cash prior to the market peaking in February and saw this coming, or for those who capitulated and went to cash in mid-March, you now have another decision on your hands: when and how do you get back in? FOMO—fear of missing out—is pricey. Despite the generally bullish markets over the last 10 years, just missing out on a few of the best days can drastically reduce your ending wealth.

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Difficulty of market timing
Source: Russell Investments, Confluence. In CAD. Returns based on S&P/TSX Composite Index, for 10-year period ending March 31, 2020. For illustrative purposes only. Index returns represent past performance, are not a guarantee of future performance, and are not indicative of any specific investment. Indexes are unmanaged and cannot be invested in directly.

The point is: don’t start a love affair with your cashas many investors did in 2008-2009, and forget to move on to a healthier, potentially more profitable relationship. Fear can give you a reason to not get back in, but those fears are not reflected in the reality of the markets. As you can see in the chart below, the U.S. stock market has persisted through other major historical events.

Stock market since 1930s

Source: Morningstar Direct – S&P 500 Index, St. Louis Federal Reserve.  Data as of 3/31/2020.

Let’s look at 3 strategies for re-entering the market

When it comes to investing back into the markets, there are three schools of thought around the entry point:

1. Invest it all at once

Ripping off the band-aid and putting it all to work at once has historically been your best option, because the stock market has tended to go up most of the time. However, this option also carries the biggest psychological burden of regret and anxiety. 

Some investors believe stocks drop right after they put their money in because the system is rigged! From a behavioral perspective, investors feel much worse seeing stocks fall after investing a lump sum, when compared to the good feeling they should have after seeing stocks rise by the same magnitude after investing the same lump sum amount. This is the human bias of loss aversion: a cognitive phenomenon where a person is affected more by a loss than by a gain.

2. Have a set schedule (i.e., dollar cost average)

I like to call this the no regrets method. If you invest some money and the market goes down—that’s OK, you have more dry powder ready to go. If you invest some money and the market goes up—great.

The amount or frequency doesn’t matter as much as simply having a plan and sticking to it. The chart below shows that since 1924, Canadian equities have spent more time in bullish markets than in bearish ones. The average length of a bear market has been 14 months while the average length of a bull market has been 38 months. What this shows is that we spend much more time in recoveries and expansions than in drawdowns (even though it might not feel that way).

As we have seen since the beginning of the year, financial markets can move very fast, and having a plan in place is essential.

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Bull vs. Bear Market: Canadian Equity

January 1, 1924 - March 31, 2020

Stock market drawdowns vs recoveries

Source: Canadian Institute of Actuaries, BNY Mellon, Thomson Reuters DataStream, Russell Investments. Note: Returns prior to 1957 are based on the Report on Canadian Economic Statistics, June 2009, from the Canadian Institute of Actuaries. Returns 1957 to current are based on total return of the S&P/TSX Composite Index. Indexes and/or benchmarks are unmanaged and cannot be invested in directly. Returns represent past performance, are not a guarantee of future performance, and are not indicative of any specific investment. As of March 31, 2020. 

3. Using a catalyst

Having a specific catalyst or even entry point in mind is the final option. For instance, you may decide to deploy your investments when stocks go down another 10%. As you can probably imagine, the issue is that the market does not cooperate with your targets and you may never find the perfect moment to deploy your cash. We may be back to where we started.

The bottom line

The goal is not to have perfect timing on every investment. Instead, we believe it's best to work with a financial advisor to establish a consistent plan that accomplishes YOUR desired outcome. Like eating your broccoli, some bites may not make you happy, but you may be more financially healthy because of it.

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